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Personal Assistant, Personal Angel TM by Elena Castelló | Nov-2018 Lourdes Carbó, founder and director of Alberta La Grup, had a great intuition: a “personal assistant” is like a personal guardian, an “angel”. Just like in the finance world where we speak about “business angels” - the figure

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Founded in 2006 in Spain, Alberta La Grup is a leader in luxury lifestyle management. Specialized in services such as Lifestyle Management for UHNWIs, Residential Lifestyle Concierge, Travel Concierge, and tailor-made private Experiences and Events. We are dedicated to making our clients’ lives easier and providing upgrades in every possible aspect, unlocking access to the inaccessible.

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PA Culture is an e-Magazine created by Alberta La Grup and The Lifestyle Institute in their desire to give a voice to the culture of Lifestyle.

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